the large number of concerts, events and other lines of business as the Palau hosts, and having reduced in the Department of Communication team,
it was essential that integration with the web manager, that would not duplicate work of renovation and creation content
, "explains Judith Pi i Riubrugent.
Another of the requirements was that the circuit Palau digital signage fulfill a set of rules specific publication with intelligent content on different screens. "The idea was that the system itself
will manage the content based on pre
- specified conditions, without having a slope of that person
, " says Gonzalo Marcos,
responsible for business development in the area of digital signage Tecnilógica. "So we had to change a number of software behaviors and adapt to the rules that the customer demanded us
, " he adds.
It was also crucial that the circuit be as minimalist as possible, respecting the architectural rules of the building. This point was particularly sensitive because the Palau is built around a metal core coated glass structure, being an architectural pearl of Catalan modernism and the only modernist concert hall declared World Heritage by UNESCO. "We had time to study the space very well and develop media monitors as to make them less intrusive as possible, with special colors that emulate the architecture of Palau and without major wiring; ultimately everything happened as inconspicuous
, "said Ruben Sanchez,
head of the department Display Charmex.
In the same vein, we opted for monitors with a design content such as Samsung DBE series
featuring a thin frame (9.5 mm) and thinner (49.9 mm) and have wireless connectivity and a DVD integrated functionality that eliminated the need for a PC to manage the circuit. This greatly reduced the costs of implementing the system, and the complexity and volume of installation and maintenance.
The truth is that in the Palau are delighted with the performance and quality of their new circuit digital signage: "The result in terms of installing the system, both in terms of image quality, supports and automation required, is excellent
, "says Judith Pi i Riubrugent. "The team of the supplier has been also excellent in every way.
It was the most ambitious technical proposal and seemed better understand our needs, while showed ability to cover, with attentive and coordinated multidisciplinary team
, "the director of communication of Palau.
He concludes: "This system not only has allowed us
to replace the previous paper
, with posters in which there
is a saving in design and printing
- but involves an innovation in content production and how to communicate, according to the today
's new technologies.
This project has also strengthened the alliance Tecnilógica Charmex and weaved in November 2014 to jointly address major digital signage projects. " In the end what we have done has been
to understand customer needs and adapt to our offer, delivering a turnkey project with all the elements of a professional circuit digital signage, and a comprehensive and flexible response"
says Ruben Sanchez de Charmex.